Granted, you are still having a “conversation” with your audience, and they enjoy reading your content. But, without guiding your visitors with a “call to action” of either purchasing a product or service from you, the only other direction you should take is to keep the “conversation” going with an email newsletter that you can start with your customer list by way of the “opt in” box that leads to your list building.

The beauty of having a list is that you continue the “relationship” with your audience. Autoresponders, which are a program that enables you to pre-write emails, can keep your subsribers interested in what you have to say about you or your product and service. Yes, we get much too much email, but believe it or not, email marketing is still an effective way to keep communicating with your visitors because it comes from someone they already know…..which is you.

I often am asked about what to write in these emails in advance because most of the time you have to plan very far ahead to keep subscribers interested and engaged in your future offers. This is when you have to make an outline and plan out months in advance, where you want to lead your subscribers.

For instance, say you started your email campaign exactly one month before Valentine’s Day. The first email, of course, should focus on thanking the new subsriber. The next batch of emails should focus on valuable information such as tips and tricks from your business that makes life easier or able to solve a problem that the customer has. Still yet, the next batch of emails should focus on selling of one or two items that are either from your business, or a product from an affiliate that you represent. Rule of thumb is to sprinkle giving valuable content, selling items, and informing them of promotions or other reasons to visit your brick and mortar business.

Your list should be treated as “gold!”

The key way to get your video the most views is to be “cute” or show dumb situations that humans often portray, animals, babies, music, and contraversial topics. Videos can get just about any subject matter “famous,” but it is the unique content that gets the most attention from the view public.

How often do you get an email from a friend or family that has a link to a funny video or a video that makes you cry? Would you believe that a video, that is being made by a teenage girl showing how to put on make up is getting millions of views per month? You would never thought that something like that gets viewed often! Better yet, there is a video of an Asian girl that runs for about 3 to 4 minutes that just shows her staring at the video camera doing absolutely nothing, getting hundreds of views per day! Crazy!

Video for business is very important. It can’t be “boring.” It has to grab the viewer and capture their interest of the product or service you are providing. Make sure you can find some entertainment value in your video without coming across silly.

Video will forever go “viral” on the internet and many people will be referring the link to see your video on that video host site or they will “embed” the video code on some other blog or website.

Video gives your business strong count for search engine page rank. So make sure video is a big part of your online marketing campaign.

Granted, you are still having a “conversation” with your audience, and they enjoy reading your content. But, without guiding your visitors with a “call to action” of either purchasing a product or service from you, the only other direction you should take is to keep the “conversation” going with an email newsletter that you can start with your customer list by way of the “opt in” box that leads to your list building.

The beauty of having a list is that you continue the “relationship” with your audience. Autoresponders, which are a program that enables you to pre-write emails, can keep your subsribers interested in what you have to say about you or your product and service. Yes, we get much too much email, but believe it or not, email marketing is still an effective way to keep communicating with your visitors because it comes from someone they already know…..which is you.

I often am asked about what to write in these emails in advance because most of the time you have to plan very far ahead to keep subscribers interested and engaged in your future offers. This is when you have to make an outline and plan out months in advance, where you want to lead your subscribers.

For instance, say you started your email campaign exactly one month before Valentine’s Day. The first email, of course, should focus on thanking the new subsriber. The next batch of emails should focus on valuable information such as tips and tricks from your business that makes life easier or able to solve a problem that the customer has. Still yet, the next batch of emails should focus on selling of one or two items that are either from your business, or a product from an affiliate that you represent. Rule of thumb is to sprinkle giving valuable content, selling items, and informing them of promotions or other reasons to visit your brick and mortar business.

Your list should be treated as “gold!”

But in order to successfully market your blog, you must have a plan to implement. For example, start with the purpose of your blog. If your blog is about golf, then give the best golf tips in your blog posts. Promote your blog to golf forums, groups, country clubs, golf equipment stores, write golf articles and submit to article directories, get on sports related blogs, in other words, scour every known source for putting your blog out there. You will find that sooner than later, your visitor count will go through the roof.

And it does not stop there, you have to keep on promoting your blog for the meximum exposure. Once you have hundreds of blog posts up and several years of your blog domain online, you secure a long term high page rank with the search engines.

Blog marketing is a culmination of doing several things consistently and persistently. If you have a solid plan, you can’t help but be a success.

Our next very informative live seminar will be held on Saturday, August 28, 2010 in Scottsdale.

For Details CLICK HERE.

In planning your blog layout, you should have a clean and easy to navigate design. It should not be “cluttered” because you could lose your visitor interest if there is too much going on. What would you do if came to a blog that had a “gazillion” buttons, lots of banner ads, too many pictures and videos? When faced with making too many decisions on any website, you leave.

A very effective blog layout that has proven to be the most successful is a two column format, one post area and one sidebar, with a simple but compelling header design. There should be, on the average, 6 navigation buttons below the header graphic and always think of inserting an “opt-in” box either on the upper right or upper left sidebar. The most effective column to have the posting area is on the left side.

Just up until a year and a half ago, the most popular layout was a three column design, but it was found that it became too “busy” and the blog owner lost visits because of it.

The blog should be a thing of beauty in simplicity. People who visit blogs know where they want to go within your blog. They check out your new content and then go over the familiar areas that you set up, such as your videos, your white paper reports and other content you have available for your visitors.

Facebook currently has over 500 million users online around the world. There are approximately over 100 registered users of Twitter and there are over 126 million blogs in the world.

Just with the Facebook and Twitter use alone, you have many possibilities of getting people to come to your blog to visit and become your “followers.” Now it can be a challenge if you are attempting to attract a local following to your business physical location, but that doesn’t have to stop you there.

When I teach people how to blog for their business, I also tell them that once the blog goes online, it becomes “worldwide.” This is something that should get your creative juices flowing with making digital products in the form of info products to sell to your “following” outside your local area.

Just think, if you owned a golf equipment shop. You originally intended on putting up a blog to get an online presence and to drive people, through local search of your blog, to visit your physical location. Well now you can think of serving two types of customers, the local market and the rest of the world!

This marketing of both the local and worldwide audience presents an opportunity to get the attention of everyone who visits your blog from being referred from Facebook or Twitter. With the blog software out there now, you can enable your Facebook visitors to go to your blog, your blog visitors to go to Facebook, and Twitter to do the same. Now at first, people coming in from these social media sites would not be “targeted,” in other words, it will have no value to your business. But eventually, there will be the type of people that will be interested in your product or service. These people will become your recurring visitors and eventually become cash paying customers.

So, although social media is a valuable resource to get customers, remember that, since the internet is always changing, what could be popular today may not be as popular or effective a year from now. Be ready to change when the trends to market your business change.