marketing your business

How Press Releases Help Promote Your Business

Press releases are often forgotten as a most effective way of promoting a business. Local businesses are so busy submitting print advertising, Yellowbook advertising, radio and tv commercials, that the additional ways of getting the word out is lost and out of our mind. Conventional businesses think this way. You’ve probably heard the phrase, “think [...]

Why You Should Hire Someone To Manage Your Blog

We have found that, you can “lead a business to make a blog, but often cannot make him/her consistently manage it.” Sound familiar? I was alluding to the “lead a horse to drink” joke! But there is much truth in that. Blogging is not easy. Blogging takes dedication, focus, belief, and most of all “elbow [...]

Your Business Should Have a Tribe

Marketer Seth Godin further explains why you, as a business owner needs a “tribe.” By that, he means to have a loyal following by offering something of great interest to your customer/tribal base. If you build a product or service that is filling the need of a certain percentage of buying customers, you will have [...]

Your Blog Can Make You Money

If you have been consistently making blog posts to your blog, you have an additional advantage in making money. Not only can your blog promote and boost sales for your brick and mortar business, but the content you put into it can also make you money. The one thing that can you can do with [...]

Use Your Blog To Be A Leader In Your Field

World renown marketer/author Seth Godin says that in order to have a thriving business today, you have to be a leader in your industry. Don’t follow what other businesses or your competition is doing. Blaze your own path in marketing your product. Even in the design of your product or service, you should be a [...]

Most Popular Websites For 2011

According to ebizmba.com they have found the world’s most popular websites for 2011. Here they are: Google Facebook Yahoo Youtube MSN Wikipedia Amazon eBay Bing My Space Craigslist Twitter WordPress AOL Ask According to eBizmba, they took the highest average of Alexa.com for each of these sites. Alexa is a popular site that gives world [...]

How Does Blogging Build Your Authority

One of the advantages of blogging is that it builds authority with you and your business. The main reason it does this is that what you write can be appealing to your audience and often they get actionable tips and tricks from the content. What you write in your blog post is carefully read by most [...]

The Advantage to RSS Feeds With Your Blog

Did you know that your blog has RSS feed functions built in to your blog software? This is one of the most important part of your blog in getting the word out to your visitors. First of all, let’s identify what RSS feeds are. Feeds allow you to have new content delivered to a computer or [...]

More Twitter Tips For Your Business

Although you may or may not think Twitter can be valuable to your business or your blog, it is and should be one additional channel to market your business. Twitter is simply regarded as a “mini-blog.” Twitter is a form of messaging that only allows you 140 text characters per message. So being frugal with [...]

Blogging is Serious Business

Like opening up your storefront, your sign on your building, your fixtures inside your store, your decor in the front window, your point of sale displays are all a part of your business that you know you will never get rid of. The same goes for your online presence. If you choose to put up a [...]

Marketing Your Business Successfully Today

Nationally known marketingsales author, Michael Port is interviewed on TV and stresses what you need to know in order to successfully sell your products and services in a recession. He goes the contrarian route. If every business is desparate for making sales, their normal mode is to “speed sell” a customer. Michael Port states that [...]

Using Social Media for Your Business

When you connect social media with your business such as Facebook, Twitter, Friendster, or other means of these social networked sites, you should be aware that you now open the doors to getting feedback from your connections. You want to be able to start up and continue a “conversation” with each person you connect with [...]

4 Effective Ways of Attracting Customers To Your Business

There are 4 effective ways to attract customers to your business. We will list them without emphasis on the importance. Print advertising Online presence Press release Special events Let’s take a look at print advertising. While our main philosophy is to get most of your advertising “bang” on the internet, we also believe in print [...]

Make Money With Video Blogging

You can make a lot of money with video marketing on your blog. You make money from two different directions. One, you make money representing other products as an affiliate. Second, you can make money selling your own products. The video below is from well known video blogger Gideon Shalwick. He talks about the tremendous [...]

Online Store On Your Blog

For most of this blog we have been writing blog posts of driving visitors to your physical location in order to make sales in your storefront. But did you know you can set up a “virtual store” on your business blog? It is easier than you think to develop and implement an online “store front” [...]