online presence
Twitter Marketing
More and more businesses are using Twitter to market their brands. According to emarketer.com, there was a 300% increase of companies that used Twitter in their advertising marketing campaigns. We are talking about businesses of all sizes and from around the world. Twitter has only started an advertising platform in 2010 and it seems to [...]
Blog In A Conversational Style
When you write your blog posts, keep it down to earth and conversational. It must be natural and not contrived. People who enjoy reading blogs don’t have time to read a very long post, but at the same time want some valuable tip or thought. Make it easy for the visitor to join you in [...]
Marketing Your Business Using Web 2.0 Methods
Marketing your business using Web 2.0 methods takes focus. You need to focus on your goals on how to plan out your strategy to properly promote your business so that it achieves the most exposure on the internet. You need to carefully plan out your marketing strategy Use the social media. “Plug in” your blog [...]
Trends of Blogging
According to Technorati, an authority blog site that specializes in statistics and news about blogging, the lines of blogs, social media, news sites, and all other forms of online communications between people are blurring. We now have the technology to send and receive blog posts and social media posts between each platform while having it [...]
Use A Blog As Your Main Site
Several years ago, it used to be that the fancier your site, the better it was for your business. You spent $5,000 to $12,000 for a webmaster to design and put your website up on the internet and then you “forgot” about it. You and the webmaster never bothered to think about how internet traffic [...]
Blogging is Serious Business
Like opening up your storefront, your sign on your building, your fixtures inside your store, your decor in the front window, your point of sale displays are all a part of your business that you know you will never get rid of. The same goes for your online presence. If you choose to put up a [...]
Search Engine Optimize Your Blog
In order to optimize your blog with the search engines you need to do several things. First, you need to write your blog posts to reflect the location and type of business you are doing. For example, if you are cleaners located in Atlanta Georgia, you would write a blog post about “Atlanta Georgia cleaners.” [...]
Build Your Customer List
Building your customer list is a very important ongoing task that any business should be doing. Of course there are many ways to build that customer list in your own location, but for the purposes of online presence, there is one method that, hands down is very effective. Inserting an “opt in” box in either [...]
Should You Outsource Blog Posting?
My mailbag was filled today with many of the same questions about blog posting. They know that the more frequent blog posts appear in their blog, the more the search engines are likely to move their site higher in the search engine rankings. The main question is, “do you suggest we outsource our blog posting [...]
4 Effective Ways of Attracting Customers To Your Business
There are 4 effective ways to attract customers to your business. We will list them without emphasis on the importance. Print advertising Online presence Press release Special events Let’s take a look at print advertising. While our main philosophy is to get most of your advertising “bang” on the internet, we also believe in print [...]
Online Store On Your Blog
For most of this blog we have been writing blog posts of driving visitors to your physical location in order to make sales in your storefront. But did you know you can set up a “virtual store” on your business blog? It is easier than you think to develop and implement an online “store front” [...]
Domain Name of Your Blog
When starting your business blog, the domain name is going to be a very important part of the planning process. In order to have favor with the search engines to direct targeted visitors to your site, you should have the keywords of what your business is all about within the domain name. For example. if [...]
Outsource Blog Writing
When you get to a point where you don’t really have time to write blog posts on your own blog, that is the time you should be thinking of handing blog post duties to some staff member or even an intern. Blog writing is necessary to keep your search engine growing in rank, to keep [...]
5 Ways To Get Visitors To Interact With Your Blog
In order to have a great “return on investment” from your business blog, you should make every effort to get a visitor to interact with your blog. Here are 5 ways to get visitors to interact with your blog: Invite visitors to make comments on your blog posts Insert an opt in box on your [...]
Internet Communication is a Powerful Medium
Whether you realize it or not, starting a blog has far reaching effect than you think. When you write a blog post, it immediately gets indexed by the search engines and your content is out there practically forever. Now, next week, next year, or 5 years from now, your content is always on hand to [...]
