Blogs attract search engines
It is no secret with the search engine optimization geeks, blogs attract search engines….period! The very nature of a blog was made to get noticed by the search engines through many ways:
- By adding new post or article, it will “ping” or “notify” search engines. This includes any changes made to the blog.
- Categories attached to each post will let search engines know the relavent material that is written within the post or article.
- Blog “tags” will also add to indexing withing the search engines.
- Blog “headlines” will also be noticed.
- Adding a tagged video, picture or audio clip will also attract search engines.
- RSS Feeds. One of the main features that is built into blogs is the ability for people to subscribe to a blog “feed.” RSS, which stands for real simple syndication is similar to bookmarking a favorite site. Once someone is subscribed to a blog site, anytime there is a new post made, the subscriber is made aware of it and returns to visit that site again.
If you compare how blogs attract search engines versus a “static” or non blog website, you will see that more and more businesses are “trading” in their existing static website for a blog. Did you know that blogs make excellent stand alone websites for your business? It becomes a “contact management system” which we will go into detail in a later post.
So, if you want to maximize exposure to your business to more people in a quick manner, get a blog!
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