Blogging for Business
ByThere is a great book written by Ted Demopoulos named, “Blogging for Business, Everything You Need to Know and Why You Should Care.” The author writes in an easy to read and entertaining way so that any technophobe can understand.
About half the book reveals how businesses from medium size to large corporations are using business blogs to their advantage. The second half of the book deals with setting up, maintaining the blog and the legal issues that come with it.
For those of you who own a small to medium business, you will get a lot out of this as it gives you the sense of what skill set you have to bring to the table before you start your blog.
It any case, it gets my four star rating for a great read.
Blogging for Business: Everything You Need to Know and Why You Should Care
