Blog Marketing – Mailbag

By Bruce · Tuesday, October 13th, 2009

mailbagBecause of the email we get about blog marketing for business, we are going to start a “mailbag” series here on Blog Marketing Experts.

The first email comes from an individual that asks, how fast does it really take before my business will see results from a business blog?

Answer: It can take from hours to weeks. It all depends on the volume of searches for your business industry and specific niche within that industry. Of course, putting up a blog is, hands down the fastest way to get indexed in the search engines.

If you have considered putting up a “static” web page…in other words a “flashy,” all “bells and whistles” type of site, you will be disappointed. These sites are up and do nothing to attract search engines. It ultimately becomes a “glorified brochure.” If there are no daily changes to the website, it will become “stale” to the search engines and nothing will become of it.

To put up a blog can get you search traffic on the first day that a static website would get you all year long!

The other main things you should do on a new blog is to make sure you add an “email/name” capture device. We use “opt-in” boxes on our blogs. So, in addition to your blog getting more attention from the search engines, you generate business leads that can convert into new customers where you would have never thought you could….from the internet!

Related posts:

  1. Business blog as a “feeder” site to your main website
  2. Online presence an important marketing tool for your business
  3. Marketing your business with a blog
  4. How do I drive traffic to my blog?
  5. Blogs attract search engines
 

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