Author Archive
Social Media Concerns and Your Business
“With great power, comes great responsibility.” Now if you remember the movie, “Spiderman,” how could you not think about the tremendous pressures on Peter Parker to keep his amazing powers only for the good of the people.
The same applies to “publishing” on the internet. With a publishing platform such as a blog or website, there is [...]
Is Social Media Dying?
These days, who hasn’t heard about the new social media sites like Twitter, Facebook, Myspace, etc., and many of the video sites that tout being able to connect to thousands of people online. First, I need to ask, how much time do you have to keep connections with, maybe 20 people, much less, hundreds or [...]
New Business Blog Report Out in March
I am excited to announce that I will be putting out a free report geared to all “brick and mortar” businesses everywhere that will reveal the current trends of blogs and how they can enhance your revenues and profits for 2010.
I have been researching many different sources for how blogs are evolving and discovered many [...]
Call to Action with Your Blog
One of the most important things that you can do to generate interest in your business while a new visitor has come to your blog site is to create a compelling “call to action.”
Call to action includes opt in boxes to capture the name and email address, promenently display of your phone number to give the [...]
Blogging for Business
When blogging for your business, you should know that the blog serves as the main “doorway” to your online visitors. Think of your blog as the face of your business and that you have only a couple of seconds to capture the visitor’s interest.
You have to map out your blog so it is easily navigatible, [...]
Blog Comments Help Attract Traffic
I found a great video here about commenting on other people’s blogs. One of the many ways to attract traffic to your blog is to comment on other blogs. The best way to make this happen is to do an online search for other blogs that are in your industry, either complementary or similar products [...]
Getting Backlinks to Your Blog
We found a great video that explains three easy ways of driving backlinks to your blog. Getting backlinks to your blog dramatically increase higher ratings of your blog with the search engines.
Backlinks are simply where other site are linking in to your site because your content attracts them as good reference material. Because you are considered [...]
Video on Your Blog
Having written several posts here on video and your blog, it should be obvious that video is a necessary marketing tool for your business. Even if you don’t have a website, you could make a “home made” video, upload it to “Youtube” and add a phone number or other form of contact to your business [...]
Market the Content on Your Blog
Time and time again, I am reminded that “content is king” when you set up a meaningful and profitable website or blog. In other words, you have to constantly and consistently “feed” your site with relavent content that will keep visitors coming back for more. Even if you have to hire someone to insert content [...]
Business Blog as Your Main Website
It has come to my attention that business people, especially small business owners ask what is better, to have two sites, one being the main website and attach a blog to the main site or put up a blog and utilize that as both blog and main site in one.
I strongly believe that the business [...]
