Does the methods that we have been doing for the past 5 years still apply to SEO on your blog? Over the past years it was the number of backlinks, link wheels, on page SEO terms, off page referrals from high authority sites, and a lot of “magic” software that would short cut these processes.
Answer: Not really! That is good news because the search engine algorithms have changed to the point of a blogger doing absolutely nothing beyond posting relevant and valuable content and just being “real” will have great SEO power!
However, there is a caviat to the above paragraph. You still need some source of where to grow your blog readership. The current answer is “paying” for your audience through social media marketing. It was due to happen eventually. That is the reason for Facebook ads to take off this year. The traffic is cheap and you can attract your target audience.
Important: I never thought there would come a day where I would say this, but it is not important to track Google anymore! Yes, you heard it! While everyone was worrying how to “game” Google, trying to find the latest “loop-hole” or changing tactics to “cheat” the Google system whenever they change their algorithm. Folks, you can rest easy now and not practice anything that has to do with serving up on your blog, what Google wants in order to get top spot on page one.
As stated above in my “answers” section, you need to pay attention to your blog and make that the center of your universe!
- Drive paid traffic to your blog
- create several “call to actions” on your blogBe helpful and link to articles outside
- your blog that are relevant to your niche
- Develop a strong email follow up sequence for visitors who opt in to your email ist
That’s about it! Nothing complicated! It was all about growing your audience in the first place. There is always room for you in the blogosphere about what topic you write about. Just keep your eye on the prize of slowly but surely growing your audience on your blog.